

Jon Bowermaster
Noted writer, filmmaker and adventurer, six-time grantee of the National Geographic Expeditions Council as well as one of National Geographic Society’s “Ocean Heroes”, Jon Bowermaster is an official supporter of Josefin Liljeqvist’s quest to strengthen global animal protection.

Adam Arnesson
The term planet-keeper is kept for the few, living as they learn, making the planet a better place. Adam is definitely one of them and he has become the face of the green shift in contemporary Swedish society. He represents a holistic perspective of farming, respecting the soil, crops, and animals as part of a larger planetary context that he is a caretaker of for generations to come.

Konrad Olsson
A key figure in menswear fashion, Konrad Olsson is the founder of the magazine and platform Scandinavian Mind. Having worked in fashion media for a long time with various magazines and journals, he is now the founder of an infrastructure connecting Scandinavian brands and minds with an international audience.
House Ambassadors
Meet the change-makers of Josefin Liljeqvist. These remarkable individuals embody the core values and mission of our brand, spearheading transformative change from within. Whether they are championing sustainability in their communities or advocating for animal welfare, our change-makers are actively making a positive impact on the world. By aligning themselves with Josefin Liljeqvist, they become part of a community of like-minded individuals dedicated to shaping a better future. We hope they inspire you as they inspire us, and we invite you to join the movement in accelerating global animal protection

Changemakers
Celebrating the changemakers: Meet the inspiring voices advocating for sustainability and improved animal protection in fashion and beyond
